10. Can’t believe it. Seriously, I’m in disorienting disbelief.
Have to be at a site visit in 25 minutes. Will leave in 5.
Lot on the mind this morning. Quick call with friend just after 8, business question she wanted my opinion on. Has me thinking about EVERYTHING… this AE story. Building brand and marketing. More later… just so it’s logged where my head is.
But I’m distracted by thoughts of my son. Pizza with him tonight. Can’t wait to give him his gift, give him a hug as well as his little sister and brother. Going to be an AMAZING day. I keep seeing Jack, when he was born, holding my right pinky with his left hand while he was under that lamp. And here we are…

Re-situating in the AE story. Prospecting, existing customer issues and grievances, AGAIN. Was calm for a bit but now another flaring, small blaze. Setting up appointments, and will walk a building today on SR Ave. What the real estate agent said yesterday over zoom about marketing…. What you speak and how you’re seen.
Agreed.
What would I tell one of these new AE’s, or Jackie if he were new to this position. “Laptops stay home, go out there simply, carrying nothing but a notebook… let people see you, hear you, how you embody kindness.”
…….
Back at house. 11:28. Going to canvass building at 1pm or a little after.
Tired of lugging around the backpack with both bloody laptops in it. So, I emptied out the backpack as soon as I landed back in the Nook office. This laptop, the Mike Madigan, will NEVER again leave the Nook. Not even on Sundays at Caddis which may be soon coming to an end, haven’t yet decided.
Writing break, now. Need some coffee. The cinnamon cake one… BRB.
Keurig waking up which seems like forever. Engineering the day the same way the Sales Engineers do what they do. My AE story, compiling and taking on different shape and sense. Like I’m starting over in AE life – About EVERYTHING. How would my son approach it? What would he or his sister, or little brother (eventually) do in this story. Can’t get that idea or them away from my thinking. Distracting, but it the best possible plane.
A war with quota and also a fight to one day NEVER have to prospect or hunt for new business. And if I do, ever little of it.
11:39
Haven’t made that cup yet. Lunching here today. Or not. Hmmmm…..
Sending a calendar invite, then leaving for downtown.
Can ditch the other document I started concerning inventory. My writing mode will such be. Carving something with pen, ink, words and reactions, reflective architecture in brain this morning. Wrote a sentence and deleted it three times, proof this morning is not just meaningful but expansive in intention.
Going over possibilities and I know I’m circling, not producing. Think of the kids…. What you want for them – from house to career opportunities, education, HAPPINESS, whatever they want. What will Jack be in 5 years, 10, 15? And me? His brother and sister? LIFE? All of THIS?
