Thinking more and more about business and prospecting, building or growth if you would, and how many ways there are to do it. More than I can cascade here, obviously, but everything stretches from one principle. Conversation. And, genuine, heartfelt conversation at that. No intention to convert, or sell, just knowing the person, knowing them better. Right now, I’m calling, from a list of existing prospects. Now, calling already has the not so much assumed but anatomical and definite insinuation of sale, or at the very least marketing. I’m doing my best to just de-charge the call. Call to say hi, and check in.
What do you do, when prospecting? Do you call? And if you do, how do you approach?