5:54AM and at keys, no not as early as I wanted but I’m here typing, thinking about taking on other clients and if I do that how my own writing will suffer. But enough of that now, the story for the day outlined and submitted, to ME, and I approve wholeheartedly. Coffee already accompanying my movements and the wine ideas still very much building and fermenting and catapulting themselves at my thinking down here in this Autumn Walk hut. Jackie still asleep, and me pressured by the pressure I put on myself and the timeline with my daughter getting here in the Winter, or late Fall (guess that’d be late Fall, early December). So the end to these means is me writing much more, teaching less (meaning no more Mendo or Solano), and building my business. I’m never leaving the classroom, certainly not at SRJC anyway. Have to get deeper– or rather ‘further’ into wine’s story. And how? Go out there and get what the consumer or even local wine-inspired figure wants: the visuals, the story, the moment-to-momentness of wine itself. I’ll find that today in Napa’s downtown. And one more thing I have decided… I am starting my own label, I will be making wine, next year. If I did this year it would only be a hobby that would stress me out and I wouldn’t be able to monitor the fruit and the fermentation as I should, be there at the crush pad with it as Glenn was when the SB arrived last week, at that “Punch Down” facility right down the road from here, actually.
I have it decreed in my Comp Book, and now here, for this semester and forever, that my goal is
to make my own wine; a humbly organized label, maybe 3,000 css, 5k maximum, and only over a couple types. I don’t want to make as many different wines as some do.. or maybe I do, that way they all, ideally, sell out.
And this would be a secondary business. Not a hobby but like what Glenn’s winery is to his larger more mammoth vineyard business. And my site wouldn’t be a wine “education” site, just a general sharing and through that sharing people would become privy, or “educated” if you will, on wine and what happens behind the scenes and in the trenches as I used to do for that factory winery in Kenwood– entertaining and engaging, all pieces short and to the point, truly using brevity as our boon.
Definitely going to Napa today to acquire material, images, maybe a couple new wines. but if I can’t taste why would I buy them? Going to have price and ‘value’ be my aims. And only a couple bottles. Have to watch all spending… Just checked accounts, made CC payment, and I’m equalized, “golden”, more than stable. In fact, financially I’m doing quite well, with the college checks to roll in at next Month’s beginning. Need to launch my site sooner than soon. And I’m thinking have it be a WordPress site and not a Weebly-based one. Again, to think about, but I’m quite settled on WordPress as it’s a blogging site and I’m very much a blogger, not a web designer. But…..
Jack still not up and my first cup done. So next, this writing dad… make cup 2, go up and gently wake my little Beat, and go from there.. don’t plan so much. And, just a Self-note: max clients, 4. Not a page of paper or word more. FOUR, no more.