New voyage, new journey in new day. Going out on a site inspection at noon, leaving at 11. Want to see more sites and more technical setups. Staring day with specific aims…. Calls, some writing and blogging and budgeting in one of those thinking or blogging pods in the other building, then when back in office go for a run. OR, not. Have a lunch with a Senior AE at noon. Set to talk prospecting and lead generation. Want this to now REALLY ignite. I’m not waiting till the end of the month when I’m an AE, officially.
This weekend working a wine event, both Saturday and Sunday. Will meet as many people as I can. Not passing out cards, or I will (the winery cards), and write number and other contact info on them. Other aims for day, come back after meeting at 4, at Jacksons with a leads group member, and plan all of next week. Specific destinations and businesses. Going to start another blog, solely about building business and lead generation, expanding not so much customer base but visibility and narrative. Woke late again this morning but disallowed and avowed and attitude and any nay-saying texture others might want to apply. I’m moving this morning, to start calling at 9:30. All East Bay. Or, mostly. Architects, medical tech companies, lawyers and CPAs. Any startups I can find over there.
My calendar needs a makeover. From here forward, something I learned from my Sales Engineer, all appointments before noon, 1pm latest. Spend remainder of day connecting and researching. A storm of consideration and contemplation this morning taking kids to school, my son sharing all his new knowledge with me about plants and stickers he earns from being helpful. All they want to do is play, my babies. I have to enact that more, and I’ve noted that before but I never bring myself to doing it, really implementing this methodology and sight.
The office feels like Friday, with all the laughs and tangential conversation, all the plans being voices and moves around the office for next week (saw someone moving her cube from one side of the building to the other). There’s movement today, a flurry of it. My madness abetted by my own bones, me here alone at this corner desk, afraid to get out of the office but exhilarated uniquely, concurrently.
Sent contract out yesterday, not the biggest or most impressive deal but a deal nonetheless. Just called and made sure they received the Docusign agreement I sent. She did. Not rushing her, just making sure she received it okay. And that’s one of the potentially volatile or sensitive parcels of the sales “process”. The follow-up. Honestly, I hate it, but I WILL do it. Sales, sales…. What I do, I guess, but not wanting it to feel like sales. How do you do that.. by talking. Not doing your job so fucking much. Talk about what you love about your company, or brand. I would stay away from too much product talk. Again, this is a new port, a new ship and sea you’re sailing. If you do sales like this, that is….
My home office, to be minimalist. I don’t want to be in house at all, if ever. It’s just a dock, a station to port if I need, to do touch and go’s, to collect. My Marin station will be… hmmmm… a Starbucks? Or, Novato? Yes, downtown Novato. Or, San Rafael, since I met with the chamber bloke yesterday. Today is not strategy-based. It’s sowing, moving, getting. Business and sales I’m finding take on more encouraging and self-fulfilling forms when you just move and think less.
My Agency, focused on the conversation. Principle connection, connectedness. More blog-based and media-driven actualities. I’m not just feeling creative this morning, I’m hungry. I want to work. I will. And in the way I wish, how I see fit. Pulling up Berkeley on a map….
After calls, and setting one appointment with an Architect firm, a big one I think, I go to the other building, to sit and collect self in the Zen Den, a room named by myself and the GM when they just finished building and decorating it. Rest of day, open… lunch, then more building leads and searching for businesses and business types. The P-O-Z Agency that I’m assembling, not sure its precise mission. Something connected to my belief in writing, and the code valuing Creativity and Conversation solving everything. In this quiet room with the heater on, I speak with Self… I collect, see only volume and color and music in the day. Each movement with a beat, a certain feel and track to it. Not sure how to explain it. And maybe I don’t have to. Maybe that’s what holds me up, and in place sometimes when spelling or presenting, be it Sonic of Self…. I think I need to explain, extensively. Just speak, explain as you go. Concentrate on your place, my agency values and speaks. Haven’t written in this room in a while, I think since joining the Enterprise Office at Sonic. Well here I am… and I will be out of office by EOD.
Downtown Novato, my office. Just the laptop, backpack, a couple notebooks and a Starbucks. Should download the app, and actually use it if I’m going to be there frequently. In Santa Rosa now, and knowing I need to search for leads anywhere but here, like Gabe the other day advised (the Senior AE with whom I had lunch and canvassed around Alabama and York Street, SF.
10:48. The day just zooming past me but the writer keeping an impressive pace. What am I having for lunch? What do I want? Looking forward to hearing this Senior AE’s thoughts on prospecting and new business generation. Leads are everywhere, I’m finding. In rooms and conversations you would NEVER expect. They are EVERYWHERE. Don’t think so hard when prospecting. Don’t prospect. Say hi. Have lunch. Smile. Enjoy your day and the people and the words you exchange. Look to land and dock at a new port, each time.